Rise of the Boy Next Door… Women Choose Men With Realistic Physique for Long Term Relationships

28 February 2015

  • Women prefer Prince Harry’s hair over Justin Bieber
  • 72% of women prefer men with ‘boy next door’ image when it comes to starting a family
  • Men think their partner wants Ronaldo’s legs and Gandy’s abs

jacamo

Good news for cuddly men – women may indeed prefer them to muscle bound hunks, new research has revealed.

A more rounded ‘boy next door’ physique, rather than traditional chiselled good looks is more popular with 72% of women who want to form lasting relationships.

Men with well-toned bodies are, initially, regarded as attractive, but it is the man with the little bit of excess flab around the waist who often wins the day, says online men’s retailer Jacamo.
Said Jacamo spokesperson Carie Barkhuizen: “Women tell us that men with ordinary bodies are seen as good family makers who pay more attention to their partners than they do to themselves.

“While hunks will always catch the eye, many women regard them as bad bets in the long run because they may be self-obsessed and more concerned with their own looks and needs rather than anyone else.”

The major discrepancy between what men think women want and what women actually want was brought to life during extensive Jacamo research into customer body confidence.

The research shows that 62% of men still believe that women prefer the gladiator look – and suffer pangs of anxiety when they fail to match up to this image.

While men state that a woman’s ideal man would be made up of Justin Bieber’s hair, Gerard Butler’s chiselled face, Hugh Jackman’s moviestar arms, David Gandy’s tight abs and Cristiano Ronaldo’s smooth legs, the response from women showed a contrasting view, set to be welcomed by men across the country. The reality of what women seek when it comes to bagging a keeper shows that they’re after Prince Harry’s cheeky smile, Comedy Kings James Corden and Paddy McGuinness’ hair and arms respectively, rugby star Ben Cohen’s stomach, and Jonathan Ross’ legs.

Women initially said that they too were attracted to men with well-toned bodies. However, when pressed further, more than half of the women respondents admitted that few of the men with whom they formed long term relationships fitted this stereotype.

Instead, most successful relationships had been made with a ‘Boy Next Door’ – partners with a normal amount of podge.

Nor had these men started out as super fit hunks before going to seed in a settled relationship. Instead they had always been podgy, right from day one.

Evidence for the triumph of the ‘Boy Next Door’ look over muscle bound hunks include Ruth Langsford and Eamonn Holmes, Lydia Bright and James ‘Arg’ Argent and Zara Phillips and Mike Tindall.

- ENDS –

All clothing available exclusively from Jacamo, in sizes S to 5XL www.jacamo.co.uk

For more information, images or interviews please contact [email protected] or 0161 238 2906.

About Jacamo

With over nine year’s expertise in menswear fit and fashion, Jacamo, part of the N Brown Group, caters for 500,000 customers. They refuse to adopt a ‘one size fits all’ approach, instead focusing on clothes that fit and flatter, making shopping for fashion easy and enjoyable - regardless of size or shape. Jacamo has collections in an extensive size range with clothing from S to 5XL and shoes from three to 16. www.jacamo.co.uk