Just half of UK adults say their clothes make them feel good about themselves.
Clothes are powerful, not just practical. They can inspire us and build self-belief, boosting happiness and wellbeing. Size, shape, age and background shouldn’t be a barrier to enjoying fashion and feeling confident in what you wear. Through our strategic brands, we’re making ‘fashion for all’’, instead of the ‘lucky few’ and our Fashion for All campaign has been developed to tackle the barriers of size, shape, age and background - which can prevent people from enjoying fashion and the confidence and wellbeing boost it can bring.
